December mock exam: Learner Response

 1) Type up any feedback on your paper (you don't need to write the mark and grade if you want to keep this confidential). If you only have marks and a grade on the paper, write a WWW/EBI yourself based on your scores.

WWW : Remy, an honest attempt. This paper, strengths lie in the section B(20 mark QS1)

EBI : More clarity and detail needed for section A (more examples) from the clip in that TV section

2) Use the mark scheme for this Paper 2 mock to read the answers AQA were looking for. First, write down a definition and example of non-diegetic sound (Q1.1 and 1.2). 

non-diegetic means sounds not heard by the characters

Example of non-diegetic sound is music

3) Next, identify three points you could have made in Q1.3 - camerawork and the extract. Look for the indicative content in the mark scheme - these are the suggested answers from AQA.

Camerawork - hand held, panshot dolly shot camera movement. 

Birds eye view, low angles.

4) Now look at Q1.4 in the mark scheme - pick out two points from the mark scheme that you could have included in your answer.

Non-verbal communication

• Will’s expression and body language is very timid which subverts masculine

stereotypes. In contrast, Lyra’s movements and expressions exude confidence. This

can be seen in the extract both outside at the table and later when discussing which

beds they will take.

Characters

• Will and Lyra are clearly directed in this extract to subvert traditional gender

stereotypes with Will cooking the food, dealing with domestic matters such as

sleeping arrangements and acting in a timid and submissive way.

5) Focus on Q2 - the 20-mark essay on representations of age and social and cultural contexts. Pick out three points from the mark scheme that you didn't include in your answer.

• Although the idea of ‘teenage’ was not new, teenagers as a distinct category

• Dominant cultural values of the early 1960s placed a strong emphasis on ‘tradition’.

This meant that there was an expectation that young people would conform to social norms and show obedience, deference and respect to figures of authority including

parents and teachers. Media representations which challenged or subverted these

cultural codes would have been shocking to a 1963 television audience.

• In HDM it is the teens/young adults who lead the way in driving the narrative

forward. The adults tend to accept their more peripheral roles or discuss the

prophecy that revolves around Lyra. The teens are proactive, and the adults react.

6) Turning your attention to Section B, write a definition and example of user-generated content - use the mark scheme to check it.

uploading to youtube

7) Look at Q4 - the 20-mark essay on the power of influencers. Pick out three points from the mark scheme that you didn't include in your own answer. 

• There is an army of influencers: social media users and celebrities with large, devoted

followings, who give their followers access to a carefully curated version of their lives. In

this “authentic” context, sponsored content, known as “sponcon”, has proved a potent tool

for selling products.

• By the end of 2019, the influencer marketing industry was worth some $8bn a year. One

recent report by Insider Intelligence predicted that it would grow to $15bn globally by the

end of 2022.

• Marcus Rashford demonstrates this with his commercial partnerships with Burberry, Nike,

Coca-Cola and more. The fact he appeals to such mainstream brands is evidence of his

power in the digital age.

8) Now look at Q5 - the 20-mark essay on regulation and the internet. Again, pick out three points from the mark scheme that you didn't include in your own answer.

• an unregulated internet preserves the freedom of speech in a medium to which almost half the

world’s population has access

• it is difficult or impossible for national governments to regulate a global industry

• platform providers (eg Alphabet, Facebook) argue that they cannot be held fully responsible for

everything that users upload – they have been increasingly successful in devising automated

systems to detect and take down inappropriate or unlawful material

9) On a scale of 1-10 (1 = low, 10 = high), how much revision and preparation did you do for your Media mock exam? Be honest here - it's a good chance to think about how to approach the next set of mock exams.

9

10) List three key things you want to revise before the next mock exams in February (e.g. particular CSPs, terminology, exam technique etc.)

Structure

Detailed answers

More clarity