Remy GCSE Media Studies

My final magazine index :  1) Advertising and Marketing: Key conventions 2) Gender stereotypes in advertising   3) January assessment learner response 4) Advertising CSP 1: OMO print advert   5) Advertising CSP 2: Audrey Hepburn Galaxy advert 6) Advertising CSP 3: Represent NHS Blood campaign  

Feedback : WWW - Remy, some knowledge displayed in this assessment e.g. how films are marketed EBI - You simply need to read the questions carefully but also revise (make flashcards/from Glow and Media theories in your book. Remember it is about applying the theory to the questions not explaining it Q1: 1 Q2: 0 Q3: 3 Q4: 0 Q5: 2 Q6: 3 3) My Preferred and Oppositional reading -   The preferred reading is that women can do the same things as men can do. They want more women to stand up for themselves  and show what they can do.  Oppositional  reading was probably men completely disagree with this as back them women had no rights and some want it to stay that way? and women will be questioning. Mark Scheme  Oppositional Reading- • Women may be insulted by the lack of femininity in the advert or find the  image derogatory. They may think that the woman does not promote. Preferred Reading - • Women are portrayed in a subversive / non-conventional way a...

  1) What does BAME stand for? Black, Asian and minority ethnic 2) Why is there a need for blood in the BAME community? give blood transfusions to people who need blood that is closely matched to their own   3) What does this advert want people to do once they've seen it (the 'call to action')? 4) Why is the advert called 'Represent'? It represents Black and Asian ethnics . 5) Why have the producers chosen famous BAME celebrities to feature in the advert? Give an example of three well-known people who appear in the advert and why they are famous - make sure you write their names and spell them accurately. . Lady Leshurr (real name is Malesha Ogarro) . Nicola Adams MBE,  . TV presenter and wheelchair basketball player Ade Adepitan, 6) What are the connotations of the slow-paced long shot of empty chairs at the end of the advert? The slow-placed long shot of 3 empty chairs at the end of the advert represents the 3% of people who don't donate blood. 7) How does th...

  1) What key conventions of TV advertising can you find in the Galaxy advert? .Creative or Original concept/USP .Narrative (Storyline) .Mise-en-Scene( CLAMPS) .Editing (fast-paced, slow-paced, juxtaposition  .Camera Shots (and their effect .Sound (Music, Dialogue/Voicover, Sound effect) .Logo and Slogan 'Call to action' - how audience can buy/support/take part 2) What is the key message the Galaxy advert is communicating about its chocolate? The slogan for the advert will help you with this question. The key message to the Galaxy advert is  you should buy their product. slogan saying "why have cotton, when you can have silk". Meaning better quality and richer. 3) Who is Audrey Hepburn and w hy did Galaxy select Audrey Hepburn for this advert?  Audrey Hepburn is a women who was a popular actress in the 1950s. 4) What is intertextuality? Intertextuality is when one media text references another media text. 5) What Audrey Hepburn film is suggested in this advert a...